In Sports News

Folks on this side of the pond may not necessarily be aware, but today is marked by a major sporting event in the US.  A marathon of emotion, spectacle, it´s a highly anticipated annual event that I know I look forward to every year.

Puppy Bowl IX!

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It has everything - action, athleticism, controversial calls by the ref, a glittering half-time show, skycam blimp shots and politically questionable ploys for ratings grabbing (I find it exploitative to put cheerleading hedgehogs in tutu skirts - inexcusable pandering in my view).  Cue video.



Puppies and kittens are flown in from shelters all over the country to participate.  Per an article in the LA Times ¨Last year's Puppy Bowl marked the channel's highest day of Web traffic, with 5.5 million page views and 1.4 million videos streamed. . .¨



So pull up a bucket of wings and some nachos and settle in for an old fashioned American cheesy good time.

For extensive coverage go to Animal Planet.

Still more behind the scenes on BuzzFeed.